NPP: A neural popularity prediction model for social media content
Guandan, Chen; Qingchao, Kong; Nan, Xu; Wenji, Mao
Source PublicationNeurocomputing
2019
Volume333Issue:2019Pages:221–230
Abstract

Online interactive behaviors between Web users often make some social media contents go viral. The popularity of social media contents can help us understand public interest and attention behind user in- teractions, thus popularity prediction of online contents has become a key task in social media analytics and can facilitate many applications in different domains. However, it is a difficult task for two main reasons. Firstly, popularity can be affected by many factors such as user, text content and time. Secondly, social media data is often noisy, which may degrade the performance of the prediction model. To over- come these difficulties, in this paper, we design a deep learning based popularity prediction model, which extracts and fuses the rich information of text content, user and time series in a data-driven fashion. To deal with the noise in social media data, we incorporate attention mechanism to focus on more informa- tive parts and suppress noisy ones. Experiments on real world datasets demonstrate the effectiveness of our proposed model.

KeywordSocial Media Popularity Prediction Deep Neural Network Attention Mechanism
MOST Discipline Catalogue工学::计算机科学与技术(可授工学、理学学位)
DOIhttps://doi.org/10.1016/j.neucom.2018.12.039
URL查看原文
Indexed BySCI
Language英语
Funding ProjectMOST[2016QY02D0305] ; NNSFC Innovative Team[71621002]
WOS IDWOS:000456834100020
Citation statistics
Document Type期刊论文
Identifierhttp://ir.ia.ac.cn/handle/173211/23617
Collection复杂系统管理与控制国家重点实验室_互联网大数据与信息安全
Corresponding AuthorQingchao, Kong
Affiliation1.Institute of Automation, Chinese Academy of Sciences
2.University of Chinese Academy of Sciences
Recommended Citation
GB/T 7714
Guandan, Chen,Qingchao, Kong,Nan, Xu,et al. NPP: A neural popularity prediction model for social media content[J]. Neurocomputing,2019,333(2019):221–230.
APA Guandan, Chen,Qingchao, Kong,Nan, Xu,&Wenji, Mao.(2019).NPP: A neural popularity prediction model for social media content.Neurocomputing,333(2019),221–230.
MLA Guandan, Chen,et al."NPP: A neural popularity prediction model for social media content".Neurocomputing 333.2019(2019):221–230.
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