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A preliminary research of prediction markets based on blockchain powered smart contracts 会议论文
, Halifax, Canada, 30 Jul.- 3 Aug., 2018.
作者:  Shuai Wang;  Xiaochun Ni;  Yong Yuan;  Xiao Wang;  Liwei Ouyang;  Fei-Yue Wang
浏览  |  Adobe PDF(559Kb)  |  收藏  |  浏览/下载：476/178  |  提交时间：2018/10/10
Exploring New Mechanisms for Demand-Side Platforms in Real Time Bidding Markets 会议论文
Proceedings of the 2017 Chinese Automation Congress, Jinan, China, Oct. 20-22, 2017
作者:  Qin, Rui;  Yuan, Yong;  Ni, Xiaochun;  Wang, Fei-Yue
Adobe PDF(293Kb)  |  收藏  |  浏览/下载：383/126  |  提交时间：2017/12/29
Real Time Bidding  Two-stage Resale Model  Demand Side Platform  Pricing Mechanism  Bidding Mechanism  
Revenue Models for Demand Side Platforms in Real Time Bidding Advertising 会议论文
Proceedings of the 2017 IEEE International Conference on Systems, Man, and Cybernetics, Banff, Canada, Oct. 5-8, 2017
作者:  Qin, Rui;  Ni, Xiaochun;  Yuan, Yong;  Li, Juanjuan;  Wang, Fei-Yue
Adobe PDF(1192Kb)  |  收藏  |  浏览/下载：466/134  |  提交时间：2017/12/29
Real Time Bidding  Demand Side Platform  Revenue Model  Two-stage Resale  Strategy Optimization  
Optimizing the Revenue for Ad Exchanges in Header Bidding Advertising Markets 会议论文
Proceedings of the 2017 IEEE International Conference on Systems, Man, and Cybernetics, Banff, Canada, Oct. 5-8, 2017
作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue
Adobe PDF(222Kb)  |  收藏  |  浏览/下载：378/136  |  提交时间：2017/12/29
Header Bidding  Real Time Bidding  Ad Exchange  Stochastic Optimization Model  Risk Level  
The Impact of Reserve Price on Publisher Revenue in Real-Time Bidding Advertising Markets 会议论文
, Banff, Canada, Oct. 5-8, 2017
作者:  Li, Juanjuan;  Ni, Xiaochun;  Yuan, Yong;  Qin, Rui;  Wang, Xiao;  Wang, Fei-Yue
Adobe PDF(418Kb)  |  收藏  |  浏览/下载：527/223  |  提交时间：2017/12/29
Improving Auction Mechanisms for Online Real-Time Bidding Advertising with a Two-stage Resale Model 会议论文
, Toulouse, France, 2017-7
作者:  Qin Rui;  Yuan Yong;  Wang Fei-Yue
Adobe PDF(1090Kb)  |  收藏  |  浏览/下载：256/83  |  提交时间：2017/09/21
Maximizing Time-discounted Influential Sustainability in Social Networks 会议论文
, Banff, Canada, Oct. 5-8, 2017
作者:  Zeng, Shuai;  Ni, Xiaochun;  Li, Juanjuan;  Yuan, Yong;  Wang, Shuai
Adobe PDF(194Kb)  |  收藏  |  浏览/下载：347/84  |  提交时间：2018/01/04
Social Marketing  Influence Sustainability  Information Diffusion  Seeding Strategy  
Research on Information Structure of Programmatic Advertising Markets 会议论文
, Toulouse, France, 2017-07
作者:  Li Juanjuan;  Yuan Yong;  Zhao Xueliang;  Wang Fei-Yue
Adobe PDF(230Kb)  |  收藏  |  浏览/下载：632/203  |  提交时间：2017/09/21
Infinitely Many-Armed Bandits with Budget Constraints 会议论文
, San Francisco, California USA, 2017/2/4-2017/2/9
作者:  Li HF(李海芳);  Yingce Xia
Adobe PDF(307Kb)  |  收藏  |  浏览/下载：539/153  |  提交时间：2017/12/28
Multi-armed Bandits  Budget Constraints  Infinitely Many Arms  
Optimizing the Segmentation Granularity for RTB Advertising Markets with a Two-stage Resale Model 会议论文
Proceedings of the 2016 IEEE International Conference on Systems, Man, and Cybernetics (SMC2016), Budapest, Hungary, Oct. 9-12, 2016
作者:  Qin, Rui;  Yuan, Yong;  Li, Juanjuan;  Wang, Fei-Yue
浏览  |  Adobe PDF(1456Kb)  |  收藏  |  浏览/下载：328/117  |  提交时间：2018/01/04
Real Time Bidding  Demand Side Platforms  Market Segmentation  Two-stage Resale Model  Computational Experiment