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Exploring New Mechanisms for Demand-Side Platforms in Real Time Bidding Markets 会议论文
Proceedings of the 2017 Chinese Automation Congress, Jinan, China, Oct. 20-22, 2017
作者:  Qin, Rui;  Yuan, Yong;  Ni, Xiaochun;  Wang, Fei-Yue
浏览  |  Adobe PDF(293Kb)  |  收藏  |  浏览/下载：383/126  |  提交时间：2017/12/29
Real Time Bidding  Two-stage Resale Model  Demand Side Platform  Pricing Mechanism  Bidding Mechanism  
Revenue Models for Demand Side Platforms in Real Time Bidding Advertising 会议论文
Proceedings of the 2017 IEEE International Conference on Systems, Man, and Cybernetics, Banff, Canada, Oct. 5-8, 2017
作者:  Qin, Rui;  Ni, Xiaochun;  Yuan, Yong;  Li, Juanjuan;  Wang, Fei-Yue
浏览  |  Adobe PDF(1192Kb)  |  收藏  |  浏览/下载：466/134  |  提交时间：2017/12/29
Real Time Bidding  Demand Side Platform  Revenue Model  Two-stage Resale  Strategy Optimization  
The Impact of Reserve Price on Publisher Revenue in Real-Time Bidding Advertising Markets 会议论文
, Banff, Canada, Oct. 5-8, 2017
作者:  Li, Juanjuan;  Ni, Xiaochun;  Yuan, Yong;  Qin, Rui;  Wang, Xiao;  Wang, Fei-Yue
Adobe PDF(418Kb)  |  收藏  |  浏览/下载：527/223  |  提交时间：2017/12/29
Infinitely Many-Armed Bandits with Budget Constraints 会议论文
, San Francisco, California USA, 2017/2/4-2017/2/9
作者:  Li HF(李海芳);  Yingce Xia
浏览  |  Adobe PDF(307Kb)  |  收藏  |  浏览/下载：539/153  |  提交时间：2017/12/28
Multi-armed Bandits  Budget Constraints  Infinitely Many Arms  
A Probabilistic Price Mechanism Design for Online Auction 会议论文
Proceedings of IEEE International Conference on Systems, Man, and Cybernetics, Budapest, 2016-10-13
作者:  Jie Zhang;  Linjing Li;  Fei-Yue Wang
浏览  |  Adobe PDF(595Kb)  |  收藏  |  浏览/下载：359/118  |  提交时间：2016/10/26
Mechanism Design  Online Auctions  Probabilistic Mechanism  Computational Experiments  E-commerce  
A Probabilistic Price Mechanism Design for Online Auctions 会议论文
, Budapest, Hungary, 9-12 Oct
作者:  Jie Zhang;  Linjing Li;  Fei-Yue Wang
浏览  |  Adobe PDF(3721Kb)  |  收藏  |  浏览/下载：183/58  |  提交时间：2018/01/08
A two-stage fuzzy budget allocation model in search auctions 会议论文
Proceedings of 2014 IEEE International Conference on Service Operations and Logistics, and Informatic, Qingdao, China, October 8-10, 2014
作者:  Qin, Rui;  Yuan, Yong;  Li, Juanjuan;  Rui Qin
浏览  |  Adobe PDF(546Kb)  |  收藏  |  浏览/下载：206/62  |  提交时间：2016/06/20
Budget Optimization  Budget Allocation  Sponsored Search Auctions  Two-stage Fuzzy Programming  Pso  
A new stochastic budget distribution model with random demands 会议论文
Proceedings of the 18th Pacific Asia Conference on Information Systems (PACIS 2014), Chengdu, China, June 24-28, 2014
作者:  Qin, Rui;  Yuan, Yong;  Li, Juanjuan;  Rui Qin
浏览  |  Adobe PDF(294Kb)  |  收藏  |  浏览/下载：188/70  |  提交时间：2016/06/20
Budget Distribution  Budget Demand  Stochastic Strategy  Budget Constraints  Search Advertising  
Dynamic Budget Adjustment in Search Auctions 会议论文
Proceedings of the 21th Workshop on Information Technologies and Systems, Shanghai, China, Dec. 3-4, 2011
作者:  Zhang, Jie;  Yang, Yanwu;  Qin, Rui;  Zeng, Daniel;  Li, Xin
Adobe PDF(772Kb)  |  收藏  |  浏览/下载：225/67  |  提交时间：2018/01/03
Search Auctions  Budget Adjustment  Reinforcement Learning  Dynamical Adjustment  
Refinement of symmetrical Nash equilibrium for generalized second-price mechanism in sponsored search advertising 会议论文
IEEE International Conference on Service Operations and Logistics, and Informatics (SOLI), Qingdao, Shandong, China, 2010
作者:  Li, Linjing;  Zeng, Daniel
Adobe PDF(96Kb)  |  收藏  |  浏览/下载：211/65  |  提交时间：2015/08/19