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Exploring the optimal granularity for market segmentation in RTB advertising via computational experiment approach 期刊论文
ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 2017, 卷号: 24, 期号: NA, 页码: 68-83
作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue;  Yuan Yong
浏览  |  Adobe PDF(6997Kb)  |  收藏  |  浏览/下载：546/214  |  提交时间：2017/09/21
Real Time Bidding  Demand Side Platforms  Market Segmentation  Computational Experiment  
Parameter Identifiability in Statistical Machine Learning: A Review 期刊论文
NEURAL COMPUTATION, 2017, 卷号: 29, 期号: 5, 页码: 1151-1203
作者:  Ran, Zhi-Yong;  Hu, Bao-Gang
浏览  |  Adobe PDF(466Kb)  |  收藏  |  浏览/下载：321/95  |  提交时间：2017/07/18
Parameter Identifiability  Statistical Machine Learning  
Developing a cooperative bidding framework for sponsored search markets - An evolutionary perspective 期刊论文
INFORMATION SCIENCES, 2016, 卷号: 369, 期号: NA, 页码: 674-689
作者:  Yuan, Yong;  Wang, Fei-Yue;  Zeng, Daniel
浏览  |  Adobe PDF(2247Kb)  |  收藏  |  浏览/下载：389/132  |  提交时间：2016/12/26
Sponsored Search  Bid Inflation  Evolutionary Game Theory  Coevolutionary Simulation  
A Discounted Trade Reduction Mechanism for Dynamic Ridesharing Pricing 期刊论文
IEEE TRANSACTIONS ON INTELLIGENT TRANSPORTATION SYSTEMS, 2016, 卷号: 17, 期号: 6, 页码: 1586-1595
作者:  Zhang, Jie;  Wen, Ding;  Zeng, Shuai
浏览  |  Adobe PDF(3274Kb)  |  收藏  |  浏览/下载：456/138  |  提交时间：2016/10/20
Dynamic Ridesharing  Mechanism Design  Double Auctions  Trade Reduction Mechanism  Computational Experiments  
A model-free scheme for meme ranking in social media 期刊论文
DECISION SUPPORT SYSTEMS, 2016, 卷号: 81, 页码: 1-11
作者:  He, Saike;  Zheng, Xiaolong;  Zeng, Daniel
浏览  |  Adobe PDF(629Kb)  |  收藏  |  浏览/下载：284/55  |  提交时间：2016/04/03
Meme Ranking  Model-free Scheme  Transfer Entropy  
Allocating Tradable Emissions Permits Based on the Proportional Allocation Concept to Achieve a Low-Carbon Economy 期刊论文
MATHEMATICAL PROBLEMS IN ENGINEERING, 2014, 期号: 2014(3), 页码: 1-8
作者:  Dai, Qianzhi;  Li, Yongjun;  Xie, Qiwei;  Liang, Liang;  qwxie2012@gmail.com
浏览  |  Adobe PDF(1960Kb)  |  收藏  |  浏览/下载：309/82  |  提交时间：2015/08/12
Low-carbon Economy  
Co-evolution-based mechanism design for sponsored search advertising 期刊论文
ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 2012, 卷号: 11, 期号: 6, 页码: 537-547
作者:  Yuan, Yong;  Zeng, Daniel
浏览  |  Adobe PDF(1718Kb)  |  收藏  |  浏览/下载：241/71  |  提交时间：2015/08/12
Sponsored Search Advertising  Mechanism Design  Co-evolutionary Simulation  Niche-based Evolution  
Pure-Strategy Nash Equilibria of GSP Keyword Auction 期刊论文
JOURNAL OF THE ASSOCIATION FOR INFORMATION SYSTEMS, 2012, 卷号: 13, 期号: 2, 页码: 57-87
作者:  Li, Linjing;  Zeng, Daniel;  Zhao, Huimin
浏览  |  Adobe PDF(622Kb)  |  收藏  |  浏览/下载：292/74  |  提交时间：2015/08/12
Keyword Advertising  Stability  Generalized Second-price  Sponsored Search  Nash Equilibrium