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Analyzing Positioning Strategies in Sponsored Search Auctions Under CTR-Based Quality Scoring 期刊论文
IEEE TRANSACTIONS ON SYSTEMS MAN CYBERNETICS-SYSTEMS, 2015, 卷号: 45, 期号: 4, 页码: 688-701
作者:  Yuan, Yong;  Zeng, Daniel;  Zhao, Huimin;  Li, Linjing
浏览  |  Adobe PDF(1156Kb)  |  收藏  |  浏览/下载：359/111  |  提交时间：2015/09/21
Terms-click-through Rate (Ctr)  Optimal Control  Polarization  Quality Score (Qs)  Sponsored Search  
A Budget Optimization Framework for Search Advertisements Across Markets 期刊论文
IEEE TRANSACTIONS ON SYSTEMS MAN AND CYBERNETICS PART A-SYSTEMS AND HUMANS, 2012, 卷号: 42, 期号: 5, 页码: 1141-1151
作者:  Yang, Yanwu;  Zhang, Jie;  Qin, Rui;  Li, Juanjuan;  Wang, Fei-Yue;  Qi, Wei;  Fei-Yue Wang
浏览  |  Adobe PDF(545Kb)  |  收藏  |  浏览/下载：457/185  |  提交时间：2015/08/12
Budget Optimization  Optimal Strategy  Search Auctions  Search Engine Marketing  Sponsored Search  
Enhanced Biologically Inspired Model for Object Recognition 期刊论文
IEEE TRANSACTIONS ON SYSTEMS MAN AND CYBERNETICS PART B-CYBERNETICS, 2011, 卷号: 41, 期号: 6, 页码: 1668-1680
作者:  Huang, Yongzhen;  Huang, Kaiqi;  Tao, Dacheng;  Tan, Tieniu;  Li, Xuelong
收藏  |  浏览/下载：186/0  |  提交时间：2015/08/12
Biologically Inspired Model (Bim)  Feedback  Object Recognition  Sparseness