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Competitive Analysis of Bidding Behavior on Sponsored Search Advertising Markets 期刊论文
Competitive Analysis of Bidding Behavior on Sponsored Search Advertising Markets, 2017, 卷号: 4, 期号: 3, 页码: 179-190
Authors:  Yong Yuan;  Fei-Yue Wang;  Daniel Zeng
View  |  Adobe PDF(1143Kb)  |  Favorite  |  View/Download:144/68  |  Submit date:2017/11/07
Bid Inflation  Competitive Preference  Sponsored Search Advertising (Ssa)  Upper Bound Nash Equilibrium (Ubne).  
Developing a cooperative bidding framework for sponsored search markets - An evolutionary perspective 期刊论文
INFORMATION SCIENCES, 2016, 卷号: 369, 期号: NA, 页码: 674-689
Authors:  Yuan, Yong;  Wang, Fei-Yue;  Zeng, Daniel
View  |  Adobe PDF(2247Kb)  |  Favorite  |  View/Download:137/35  |  Submit date:2016/12/26
Sponsored Search  Bid Inflation  Evolutionary Game Theory  Coevolutionary Simulation  
实时竞价广告研究述评 期刊论文
信息系统学报, 2016, 期号: 1, 页码: 103-117
Authors:  袁勇;  曾大军;  李娟娟;  秦蕊
View  |  Adobe PDF(586Kb)  |  Favorite  |  View/Download:106/38  |  Submit date:2017/12/29
实时竞价  计算广告学  互联网广告  大数据  
Analyzing Positioning Strategies in Sponsored Search Auctions Under CTR-Based Quality Scoring 期刊论文
IEEE TRANSACTIONS ON SYSTEMS MAN CYBERNETICS-SYSTEMS, 2015, 卷号: 45, 期号: 4, 页码: 688-701
Authors:  Yuan, Yong;  Zeng, Daniel;  Zhao, Huimin;  Li, Linjing
View  |  Adobe PDF(1156Kb)  |  Favorite  |  View/Download:169/50  |  Submit date:2015/09/21
Terms-click-through Rate (Ctr)  Optimal Control  Polarization  Quality Score (Qs)  Sponsored Search  
Transmission Characteristics of Different Students during a School Outbreak of (H1N1) pdm09 Influenza in China, 2009 期刊论文
SCIENTIFIC REPORTS, 2014, 卷号: 4, 期号: 1, 页码: 1-8
Authors:  Wang, Ligui;  Chu, Chenyi;  Yang, Guang;  Hao, Rongzhang;  Li, Zhenjun;  Cao, Zhidong;  Qiu, Shaofu;  Li, Peng;  Wu, Zhihao;  Yuan, Zhengquan;  Xu, Yuanyong;  Zeng, Dajun;  Wang, Yong;  Song, Hongbin
View  |  Adobe PDF(1267Kb)  |  Favorite  |  View/Download:110/7  |  Submit date:2015/08/12
Transmission Characteristics  Dynamic Modeling  Pdm09 Influenza  Outbreak  School  
新兴电子商务—关键字竞价基础理论与计算实验 专著
北京:清华大学出版社, 2013
Authors:  王飞跃;  曾大军;  袁勇;  李林静;  杨彦武
Adobe PDF(284Kb)  |  Favorite  |  View/Download:78/1  |  Submit date:2017/07/15
Co-evolution-based mechanism design for sponsored search advertising 期刊论文
ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 2012, 卷号: 11, 期号: 6, 页码: 537-547
Authors:  Yuan, Yong;  Zeng, Daniel
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Sponsored Search Advertising  Mechanism Design  Co-evolutionary Simulation  Niche-based Evolution  
The Epidemiological Investigation and Intelligent Analytical System for foodborne disease 期刊论文
FOOD CONTROL, 2010, 卷号: 21, 期号: 11, 页码: 1466-1471
Authors:  Wang, Ligui;  Xu, Yuanyong;  Wang, Yong;  Dong, Shicun;  Cao, Zhidong;  Zhou, Wen;  Sun, Hailong;  Huo, Donghui;  Zhang, Hui;  Sun, Yansong;  Huang, Liuyu;  Yuan, Zhengquan;  Zeng, Dajun;  Song, Hongbin
Favorite  |  View/Download:87/0  |  Submit date:2015/08/12
Foodborne Disease  Epidemiology Investigation  System Analysis  Feedback  
Intelligent-Commerce Research in China 期刊论文
IEEE INTELLIGENT SYSTEMS, 2008, 卷号: 23, 期号: 6, 页码: 14-18
Authors:  Zeng, Daniel;  Wang, Fei-Yue;  Zheng, Xiaolong;  Yuan, Yong;  Chen, Guoqing;  Chen, Jian
View  |  Adobe PDF(239Kb)  |  Favorite  |  View/Download:96/28  |  Submit date:2015/11/08
Intelligent-commerce  
Intelligent-Commerce Research in China 期刊论文
IEEE INTELLIGENT SYSTEMS, 2008, 卷号: 23, 期号: 6, 页码: 14-18
Authors:  Zeng, Daniel;  Wang, Fei-Yue;  Zheng, Xiaolong;  Yuan, Yong;  Chen, Guoqing;  Chen, Jian
Adobe PDF(239Kb)  |  Favorite  |  View/Download:60/11  |  Submit date:2015/11/08