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Application architecture of data mining in telecom customer relationship management based on swarm intelligence
Jin, Peng; Zhu, Yunlong; Li, Sufen; Hu, Kunyuan; Yang, Q; Webb, G
2006
发表期刊PRICAI 2006: TRENDS IN ARTIFICIAL INTELLIGENCE, PROCEEDINGS
卷号4099页码:960-964
文章类型Article
摘要Customer relationship management (CRM) is one of the biggest concerns in a telecom company. Application of data mining can support telecom CRM effectively, and a systematical architecture of data mining has been needed to support every aspects of telecom CRM roundly. To solve this problem, the systematical application architecture of data mining in telecom CRM is established and components of five modules in the architecture are specified in this paper. Data mining algorithms based-on swarm intelligence improved by our own have been adopted in these modules. SIMiner, a self-development data mining software system based on swarm intelligence, is applied in this architecture. Finally, an application example is given to illuminate that telecom companies can make marketing strategies roundly and effectively with the support of the application architecture.
WOS标题词Science & Technology ; Technology
收录类别ISTP ; SCI
语种英语
WOS研究方向Computer Science
WOS类目Computer Science, Artificial Intelligence ; Computer Science, Theory & Methods
WOS记录号WOS:000240091500114
引用统计
被引频次:1[WOS]   [WOS记录]     [WOS相关记录]
文献类型期刊论文
条目标识符http://ir.ia.ac.cn/handle/173211/9285
专题09年以前成果
作者单位1.Chinese Acad Sci, Inst Automat, Shenyang 110016, Peoples R China
2.Chinese Acad Sci, Grad Sch, Beijing 100039, Peoples R China
推荐引用方式
GB/T 7714
Jin, Peng,Zhu, Yunlong,Li, Sufen,et al. Application architecture of data mining in telecom customer relationship management based on swarm intelligence[J]. PRICAI 2006: TRENDS IN ARTIFICIAL INTELLIGENCE, PROCEEDINGS,2006,4099:960-964.
APA Jin, Peng,Zhu, Yunlong,Li, Sufen,Hu, Kunyuan,Yang, Q,&Webb, G.(2006).Application architecture of data mining in telecom customer relationship management based on swarm intelligence.PRICAI 2006: TRENDS IN ARTIFICIAL INTELLIGENCE, PROCEEDINGS,4099,960-964.
MLA Jin, Peng,et al."Application architecture of data mining in telecom customer relationship management based on swarm intelligence".PRICAI 2006: TRENDS IN ARTIFICIAL INTELLIGENCE, PROCEEDINGS 4099(2006):960-964.
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