Knowledge Commons of Institute of Automation,CAS
Application architecture of data mining in telecom customer relationship management based on swarm intelligence | |
Jin, Peng; Zhu, Yunlong; Li, Sufen; Hu, Kunyuan; Yang, Q; Webb, G | |
发表期刊 | PRICAI 2006: TRENDS IN ARTIFICIAL INTELLIGENCE, PROCEEDINGS |
2006 | |
卷号 | 4099页码:960-964 |
文章类型 | Article |
摘要 | Customer relationship management (CRM) is one of the biggest concerns in a telecom company. Application of data mining can support telecom CRM effectively, and a systematical architecture of data mining has been needed to support every aspects of telecom CRM roundly. To solve this problem, the systematical application architecture of data mining in telecom CRM is established and components of five modules in the architecture are specified in this paper. Data mining algorithms based-on swarm intelligence improved by our own have been adopted in these modules. SIMiner, a self-development data mining software system based on swarm intelligence, is applied in this architecture. Finally, an application example is given to illuminate that telecom companies can make marketing strategies roundly and effectively with the support of the application architecture. |
WOS标题词 | Science & Technology ; Technology |
收录类别 | ISTP ; SCI |
语种 | 英语 |
WOS研究方向 | Computer Science |
WOS类目 | Computer Science, Artificial Intelligence ; Computer Science, Theory & Methods |
WOS记录号 | WOS:000240091500114 |
引用统计 | |
文献类型 | 期刊论文 |
条目标识符 | http://ir.ia.ac.cn/handle/173211/9285 |
专题 | 09年以前成果 |
作者单位 | 1.Chinese Acad Sci, Inst Automat, Shenyang 110016, Peoples R China 2.Chinese Acad Sci, Grad Sch, Beijing 100039, Peoples R China |
推荐引用方式 GB/T 7714 | Jin, Peng,Zhu, Yunlong,Li, Sufen,et al. Application architecture of data mining in telecom customer relationship management based on swarm intelligence[J]. PRICAI 2006: TRENDS IN ARTIFICIAL INTELLIGENCE, PROCEEDINGS,2006,4099:960-964. |
APA | Jin, Peng,Zhu, Yunlong,Li, Sufen,Hu, Kunyuan,Yang, Q,&Webb, G.(2006).Application architecture of data mining in telecom customer relationship management based on swarm intelligence.PRICAI 2006: TRENDS IN ARTIFICIAL INTELLIGENCE, PROCEEDINGS,4099,960-964. |
MLA | Jin, Peng,et al."Application architecture of data mining in telecom customer relationship management based on swarm intelligence".PRICAI 2006: TRENDS IN ARTIFICIAL INTELLIGENCE, PROCEEDINGS 4099(2006):960-964. |
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