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Application architecture of data mining in telecom customer relationship management based on swarm intelligence
Jin, Peng; Zhu, Yunlong; Li, Sufen; Hu, Kunyuan; Yang, Q; Webb, G
Source PublicationPRICAI 2006: TRENDS IN ARTIFICIAL INTELLIGENCE, PROCEEDINGS
2006
Volume4099Pages:960-964
SubtypeArticle
AbstractCustomer relationship management (CRM) is one of the biggest concerns in a telecom company. Application of data mining can support telecom CRM effectively, and a systematical architecture of data mining has been needed to support every aspects of telecom CRM roundly. To solve this problem, the systematical application architecture of data mining in telecom CRM is established and components of five modules in the architecture are specified in this paper. Data mining algorithms based-on swarm intelligence improved by our own have been adopted in these modules. SIMiner, a self-development data mining software system based on swarm intelligence, is applied in this architecture. Finally, an application example is given to illuminate that telecom companies can make marketing strategies roundly and effectively with the support of the application architecture.
WOS HeadingsScience & Technology ; Technology
Indexed ByISTP ; SCI
Language英语
WOS Research AreaComputer Science
WOS SubjectComputer Science, Artificial Intelligence ; Computer Science, Theory & Methods
WOS IDWOS:000240091500114
Citation statistics
Cited Times:1[WOS]   [WOS Record]     [Related Records in WOS]
Document Type期刊论文
Identifierhttp://ir.ia.ac.cn/handle/173211/9285
Collection09年以前成果
Affiliation1.Chinese Acad Sci, Inst Automat, Shenyang 110016, Peoples R China
2.Chinese Acad Sci, Grad Sch, Beijing 100039, Peoples R China
Recommended Citation
GB/T 7714
Jin, Peng,Zhu, Yunlong,Li, Sufen,et al. Application architecture of data mining in telecom customer relationship management based on swarm intelligence[J]. PRICAI 2006: TRENDS IN ARTIFICIAL INTELLIGENCE, PROCEEDINGS,2006,4099:960-964.
APA Jin, Peng,Zhu, Yunlong,Li, Sufen,Hu, Kunyuan,Yang, Q,&Webb, G.(2006).Application architecture of data mining in telecom customer relationship management based on swarm intelligence.PRICAI 2006: TRENDS IN ARTIFICIAL INTELLIGENCE, PROCEEDINGS,4099,960-964.
MLA Jin, Peng,et al."Application architecture of data mining in telecom customer relationship management based on swarm intelligence".PRICAI 2006: TRENDS IN ARTIFICIAL INTELLIGENCE, PROCEEDINGS 4099(2006):960-964.
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