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Exploring the optimal granularity for market segmentation in RTB advertising via computational experiment approach 期刊论文
ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 2017, 卷号: 24, 期号: NA, 页码: 68-83
作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue;  Yuan Yong
浏览  |  Adobe PDF(6997Kb)  |  收藏  |  浏览/下载:559/215  |  提交时间:2017/09/21
Real Time Bidding  Demand Side Platforms  Market Segmentation  Computational Experiment  
Who Are Your "Real" Friends: Analyzing and Distinguishing Between Offline and Online Friendships From Social Multimedia Data 期刊论文
IEEE TRANSACTIONS ON MULTIMEDIA, 2017, 卷号: 19, 期号: 6, 页码: 1299-1313
作者:  Lu, Dongyuan;  Sang, Jitao;  Chen, Zhineng;  Xu, Min;  Mei, Tao
浏览  |  Adobe PDF(614Kb)  |  收藏  |  浏览/下载:222/0  |  提交时间:2017/09/12
Photo Sharing Behavior Analysis  Offline Friendship Identification  Social Multimedia Mining