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Competitive Analysis of Bidding Behavior on Sponsored Search Advertising Markets 期刊论文
Competitive Analysis of Bidding Behavior on Sponsored Search Advertising Markets, 2017, 卷号: 4, 期号: 3, 页码: 179-190
作者:  Yong Yuan;  Fei-Yue Wang;  Daniel Zeng
浏览  |  Adobe PDF(1143Kb)  |  收藏  |  浏览/下载:417/151  |  提交时间:2017/11/07
Bid Inflation  Competitive Preference  Sponsored Search Advertising (Ssa)  Upper Bound Nash Equilibrium (Ubne).  
Developing a cooperative bidding framework for sponsored search markets - An evolutionary perspective 期刊论文
INFORMATION SCIENCES, 2016, 卷号: 369, 期号: NA, 页码: 674-689
作者:  Yuan, Yong;  Wang, Fei-Yue;  Zeng, Daniel
浏览  |  Adobe PDF(2247Kb)  |  收藏  |  浏览/下载:409/137  |  提交时间:2016/12/26
Sponsored Search  Bid Inflation  Evolutionary Game Theory  Coevolutionary Simulation  
Understanding Crowd-Powered Search Groups: A Social Network Perspective 期刊论文
PLOS ONE, 2012, 卷号: 7, 期号: 6, 页码: 1-16
作者:  Zhang, Qingpeng;  Wang, Fei-Yue;  Zeng, Daniel;  Wang, Tao
浏览  |  Adobe PDF(1263Kb)  |  收藏  |  浏览/下载:251/38  |  提交时间:2015/08/12
Crowd-powered Search  Social Network Perspective