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A model-free scheme for meme ranking in social media 期刊论文
DECISION SUPPORT SYSTEMS, 2016, 卷号: 81, 页码: 1-11
作者:  He, Saike;  Zheng, Xiaolong;  Zeng, Daniel
浏览  |  Adobe PDF(629Kb)  |  收藏  |  浏览/下载：333/67  |  提交时间：2016/04/03
Meme Ranking  Model-free Scheme  Transfer Entropy  
Social balance in signed networks 期刊论文
INFORMATION SYSTEMS FRONTIERS, 2015, 卷号: 17, 期号: 5, 页码: 1077-1095
作者:  Zheng, Xiaolong;  Zeng, Daniel;  Wang, Fei-Yue
浏览  |  Adobe PDF(761Kb)  |  收藏  |  浏览/下载：425/124  |  提交时间：2015/11/04
Social Balance  Signed Networks  Empirical Study  Dynamicsmodel  
Analyzing Positioning Strategies in Sponsored Search Auctions Under CTR-Based Quality Scoring 期刊论文
IEEE TRANSACTIONS ON SYSTEMS MAN CYBERNETICS-SYSTEMS, 2015, 卷号: 45, 期号: 4, 页码: 688-701
作者:  Yuan, Yong;  Zeng, Daniel;  Zhao, Huimin;  Li, Linjing
浏览  |  Adobe PDF(1156Kb)  |  收藏  |  浏览/下载：393/123  |  提交时间：2015/09/21
Terms-click-through Rate (Ctr)  Optimal Control  Polarization  Quality Score (Qs)  Sponsored Search  
Optimal Budget Allocation Across Search Advertising Markets 期刊论文
INFORMS JOURNAL ON COMPUTING, 2015, 卷号: 27, 期号: 2, 页码: 285-300
作者:  Yang, Yanwu;  Zeng, Daniel;  Yang, Yinghui;  Zhang, Jie
浏览  |  Adobe PDF(1107Kb)  |  收藏  |  浏览/下载：612/246  |  提交时间：2015/09/17
Sponsored Search  Budget Allocation  Budget Strategy  Search Markets  
Budget Planning for Coupled Campaigns in Sponsored Search Auctions 期刊论文
INTERNATIONAL JOURNAL OF ELECTRONIC COMMERCE, 2014, 卷号: 18, 期号: 3, 页码: 39-65
作者:  Yang, Yanwu;  Qin, Rui;  Jansen, Bernard J.;  Zhang, Jie;  Zeng, Daniel
浏览  |  Adobe PDF(1781Kb)  |  收藏  |  浏览/下载：300/74  |  提交时间：2015/08/12
Advertising Campaigns  Budget Planning Decision Analysis  Online Advertising  Operations Research In marketIng  Optimal Control  Sponsored Search  Sponsored Search Auctions  
Domain-specific Chinese word segmentation using suffix tree and mutual information 期刊论文
INFORMATION SYSTEMS FRONTIERS, 2011, 卷号: 13, 期号: 1, 页码: 115-125
作者:  Zeng, Daniel;  Wei, Donghua;  Chau, Michael;  Wang, Feiyue
浏览  |  Adobe PDF(423Kb)  |  收藏  |  浏览/下载：308/71  |  提交时间：2015/08/12
Mutual Information  Chinese Segmentation  N-gram  Suffix Tree  Ukkonen Algorithm  Heuristic Rules