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Optimizing the Segmentation Granularity for RTB Advertising Markets with a Two-stage Resale Model 会议论文
Proceedings of the 2016 IEEE International Conference on Systems, Man, and Cybernetics (SMC2016), Budapest, Hungary, Oct. 9-12, 2016
作者:  Qin, Rui;  Yuan, Yong;  Li, Juanjuan;  Wang, Fei-Yue
Adobe PDF(1456Kb)  |  收藏  |  浏览/下载：348/127  |  提交时间：2018/01/04
Real Time Bidding  Demand Side Platforms  Market Segmentation  Two-stage Resale Model  Computational Experiment  
实时竞价广告研究述评 期刊论文
信息系统学报, 2016, 期号: 1, 页码: 103-117
作者:  袁勇;  曾大军;  李娟娟;  秦蕊
浏览  |  Adobe PDF(586Kb)  |  收藏  |  浏览/下载：333/134  |  提交时间：2017/12/29
实时竞价  计算广告学  互联网广告  大数据  
Optimal Allocation of Ad Inventory in Real-Time Bidding Advertising Markets 会议论文
, Budapest, Hungary, OCT. 9-12, 2016
作者:  Li, Juanjuan;  Ni, Xiaochun;  Yuan, Yong;  Qin, Rui;  Wang, Fei-Yue
浏览  |  Adobe PDF(463Kb)  |  收藏  |  浏览/下载：340/123  |  提交时间：2017/12/29
Exploring Optimal Frequency Caps in Real Time Bidding Advertising 会议论文
, USA, 2016
作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue
浏览  |  Adobe PDF(2879Kb)  |  收藏  |  浏览/下载：309/120  |  提交时间：2017/09/21
Real Time Bidding  Frequency Capping  Computational Experiment Approach  Demand Side Platforms  Computational Advertising  
Optimizing Market Segmentation Granularity in RTB Advertising: A Computational Experimental Study 会议论文
, USA, 2016
作者:  Qin Rui;  Yuan Yong;  Wang Fei-Yue
浏览  |  Adobe PDF(1243Kb)  |  收藏  |  浏览/下载：251/87  |  提交时间：2017/09/21
Computational Network Design from Functional Specifications 期刊论文
ACM Transactions on Graphics, 2016, 卷号: 35, 期号: 4, 页码: 1-12
作者:  Peng, Chi-Han;  Yang, Yong-Liang;  Bao, Fan;  Fink, Daniel;  Yan, Dong-Ming;  Wonka, Peter;  Mitra Niloy
浏览  |  Adobe PDF(10039Kb)  |  收藏  |  浏览/下载：312/70  |  提交时间：2017/02/25
Computation Design  Integer Programming  
Developing a cooperative bidding framework for sponsored search markets - An evolutionary perspective 期刊论文
INFORMATION SCIENCES, 2016, 卷号: 369, 期号: NA, 页码: 674-689
作者:  Yuan, Yong;  Wang, Fei-Yue;  Zeng, Daniel
浏览  |  Adobe PDF(2247Kb)  |  收藏  |  浏览/下载：411/138  |  提交时间：2016/12/26
Sponsored Search  Bid Inflation  Evolutionary Game Theory  Coevolutionary Simulation  
Crowdsourcing in ITS: The State of the Work and the Networking 期刊论文
IEEE TRANSACTIONS ON INTELLIGENT TRANSPORTATION SYSTEMS, 2016, 卷号: 17, 期号: 6, 页码: 1596-1605
作者:  Wang, Xiao;  Zheng, Xinhu;  Zhang, Qingpeng;  Wang, Tao;  Shen, Dayong;  Xiao Wang
浏览  |  Adobe PDF(1393Kb)  |  收藏  |  浏览/下载：415/98  |  提交时间：2016/06/20
Crowdsourcing  Location-based Services  Network Analysis  Urban Traffic Management