CASIA OpenIR
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An overview of smart contract: Architecture, applications, and future trends 会议论文
, Changshu, China, Jun. 26-29, 2018.
作者:  Shuai Wang;  Yong Yuan;  Xiao Wang;  Juanjuan Li;  Rui Qin;  Fei-Yue Wang
浏览  |  Adobe PDF(386Kb)  |  收藏  |  浏览/下载:1499/1063  |  提交时间:2018/10/10
Optimizing the Segmentation Granularity for RTB Advertising Markets with a Two-stage Resale Model 会议论文
Proceedings of the 2016 IEEE International Conference on Systems, Man, and Cybernetics (SMC2016), Budapest, Hungary, Oct. 9-12, 2016
作者:  Qin, Rui;  Yuan, Yong;  Li, Juanjuan;  Wang, Fei-Yue
浏览  |  Adobe PDF(1456Kb)  |  收藏  |  浏览/下载:348/127  |  提交时间:2018/01/04
Real Time Bidding  Demand Side Platforms  Market Segmentation  Two-stage Resale Model  Computational Experiment  
Exploring New Mechanisms for Demand-Side Platforms in Real Time Bidding Markets 会议论文
Proceedings of the 2017 Chinese Automation Congress, Jinan, China, Oct. 20-22, 2017
作者:  Qin, Rui;  Yuan, Yong;  Ni, Xiaochun;  Wang, Fei-Yue
浏览  |  Adobe PDF(293Kb)  |  收藏  |  浏览/下载:396/131  |  提交时间:2017/12/29
Real Time Bidding  Two-stage Resale Model  Demand Side Platform  Pricing Mechanism  Bidding Mechanism  
Information disclosure in real-time bidding advertising markets 会议论文
, Qingdao, China, Oct. 8-10, 2014
作者:  Li, Juanjuan;  Yuan, Yong;  Qin, Rui
浏览  |  Adobe PDF(178Kb)  |  收藏  |  浏览/下载:222/60  |  提交时间:2017/12/29
Optimizing the Revenue for Ad Exchanges in Header Bidding Advertising Markets 会议论文
Proceedings of the 2017 IEEE International Conference on Systems, Man, and Cybernetics, Banff, Canada, Oct. 5-8, 2017
作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue
浏览  |  Adobe PDF(222Kb)  |  收藏  |  浏览/下载:392/138  |  提交时间:2017/12/29
Header Bidding  Real Time Bidding  Ad Exchange  Stochastic Optimization Model  Risk Level  
Optimal Allocation of Ad Inventory in Real-Time Bidding Advertising Markets 会议论文
, Budapest, Hungary, OCT. 9-12, 2016
作者:  Li, Juanjuan;  Ni, Xiaochun;  Yuan, Yong;  Qin, Rui;  Wang, Fei-Yue
Adobe PDF(463Kb)  |  收藏  |  浏览/下载:340/123  |  提交时间:2017/12/29
Optimizing Market Segmentation Granularity in RTB Advertising: A Computational Experimental Study 会议论文
, USA, 2016
作者:  Qin Rui;  Yuan Yong;  Wang Fei-Yue
Adobe PDF(1243Kb)  |  收藏  |  浏览/下载:251/87  |  提交时间:2017/09/21
Research on the Frequency Capping Issue in RTB Advertising: A Computational Experiment Approach 会议论文
Proceedings of 2015 Chinese Automation Congress, Wuhan, China, Nov. 27-29, 2015
作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue;  Li, Juanjuan;  Rui Qin
浏览  |  Adobe PDF(2961Kb)  |  收藏  |  浏览/下载:337/118  |  提交时间:2016/06/20
Real Time Bidding  Computational Advertising  Frequency Capping  Computational Experiment Approach  Demand Side Platforms  
Analyzing the Segmentation Granularity of RTB Advertising Markets: A Computational Experiment Approach 会议论文
Social Media Processing, Guangzhou, China, Nov. 16-17, 2015
作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue;  Li, Juanjuan;  Rui Qin
浏览  |  Adobe PDF(2254Kb)  |  收藏  |  浏览/下载:281/74  |  提交时间:2016/06/20
Real Time Bidding  Demand Side Platforms  Market Segmentation Granularity  Computational Experiments  Precision Marketing