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A preliminary research of prediction markets based on blockchain powered smart contracts 会议论文
, Halifax, Canada, 30 Jul.- 3 Aug., 2018.
作者:  Shuai Wang;  Xiaochun Ni;  Yong Yuan;  Xiao Wang;  Liwei Ouyang;  Fei-Yue Wang
浏览  |  Adobe PDF(559Kb)  |  收藏  |  浏览/下载:483/179  |  提交时间:2018/10/10
Optimizing the Segmentation Granularity for RTB Advertising Markets with a Two-stage Resale Model 会议论文
Proceedings of the 2016 IEEE International Conference on Systems, Man, and Cybernetics (SMC2016), Budapest, Hungary, Oct. 9-12, 2016
作者:  Qin, Rui;  Yuan, Yong;  Li, Juanjuan;  Wang, Fei-Yue
浏览  |  Adobe PDF(1456Kb)  |  收藏  |  浏览/下载:348/127  |  提交时间:2018/01/04
Real Time Bidding  Demand Side Platforms  Market Segmentation  Two-stage Resale Model  Computational Experiment  
Maximizing Time-discounted Influential Sustainability in Social Networks 会议论文
, Banff, Canada, Oct. 5-8, 2017
作者:  Zeng, Shuai;  Ni, Xiaochun;  Li, Juanjuan;  Yuan, Yong;  Wang, Shuai
浏览  |  Adobe PDF(194Kb)  |  收藏  |  浏览/下载:364/90  |  提交时间:2018/01/04
Social Marketing  Influence Sustainability  Information Diffusion  Seeding Strategy  
A survey on real time bidding advertising 会议论文
Proceedings of 2014 IEEE International Conference on Service Operations and Logistics, and Informatic, Qingdao, China, October 8-10, 2014
作者:  Yuan, Yong;  Wang, Fei-Yue;  Li, Juanjuan;  Qin, Rui
浏览  |  Adobe PDF(404Kb)  |  收藏  |  浏览/下载:474/225  |  提交时间:2018/01/03
Dynamic Budget Adjustment in Search Auctions 会议论文
Proceedings of the 21th Workshop on Information Technologies and Systems, Shanghai, China, Dec. 3-4, 2011
作者:  Zhang, Jie;  Yang, Yanwu;  Qin, Rui;  Zeng, Daniel;  Li, Xin
Adobe PDF(772Kb)  |  收藏  |  浏览/下载:249/75  |  提交时间:2018/01/03
Search Auctions  Budget Adjustment  Reinforcement Learning  Dynamical Adjustment  
Exploring New Mechanisms for Demand-Side Platforms in Real Time Bidding Markets 会议论文
Proceedings of the 2017 Chinese Automation Congress, Jinan, China, Oct. 20-22, 2017
作者:  Qin, Rui;  Yuan, Yong;  Ni, Xiaochun;  Wang, Fei-Yue
Adobe PDF(293Kb)  |  收藏  |  浏览/下载:396/131  |  提交时间:2017/12/29
Real Time Bidding  Two-stage Resale Model  Demand Side Platform  Pricing Mechanism  Bidding Mechanism  
Revenue Models for Demand Side Platforms in Real Time Bidding Advertising 会议论文
Proceedings of the 2017 IEEE International Conference on Systems, Man, and Cybernetics, Banff, Canada, Oct. 5-8, 2017
作者:  Qin, Rui;  Ni, Xiaochun;  Yuan, Yong;  Li, Juanjuan;  Wang, Fei-Yue
Adobe PDF(1192Kb)  |  收藏  |  浏览/下载:486/137  |  提交时间:2017/12/29
Real Time Bidding  Demand Side Platform  Revenue Model  Two-stage Resale  Strategy Optimization  
Information disclosure in real-time bidding advertising markets 会议论文
, Qingdao, China, Oct. 8-10, 2014
作者:  Li, Juanjuan;  Yuan, Yong;  Qin, Rui
Adobe PDF(178Kb)  |  收藏  |  浏览/下载:222/60  |  提交时间:2017/12/29
Optimizing the Revenue for Ad Exchanges in Header Bidding Advertising Markets 会议论文
Proceedings of the 2017 IEEE International Conference on Systems, Man, and Cybernetics, Banff, Canada, Oct. 5-8, 2017
作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue
浏览  |  Adobe PDF(222Kb)  |  收藏  |  浏览/下载:392/138  |  提交时间:2017/12/29
Header Bidding  Real Time Bidding  Ad Exchange  Stochastic Optimization Model  Risk Level  
Optimal Allocation of Ad Inventory in Real-Time Bidding Advertising Markets 会议论文
, Budapest, Hungary, OCT. 9-12, 2016
作者:  Li, Juanjuan;  Ni, Xiaochun;  Yuan, Yong;  Qin, Rui;  Wang, Fei-Yue
浏览  |  Adobe PDF(463Kb)  |  收藏  |  浏览/下载:340/123  |  提交时间:2017/12/29