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Time-varying effects of search engine advertising on sales-An empirical investigation in E-commerce 期刊论文
DECISION SUPPORT SYSTEMS, 2022, 卷号: 163, 页码: 15
作者:  Yang, Yanwu;  Zhao, Kang;  Zeng, Daniel Dajun;  Jansen, Bernard Jim
收藏  |  浏览/下载：241/0  |  提交时间：2022/11/21
Online advertising  Electronic commerce  Advertising analytics  Business intelligence  
Detecting Product Adoption Intentions via Multiview Deep Learning 期刊论文
INFORMS JOURNAL ON COMPUTING, 2021, 页码: 17
作者:  Zhang, Zhu;  Wei, Xuan;  Zheng, Xiaolong;  Li, Qiudan;  Zeng, Daniel Dajun
收藏  |  浏览/下载：256/0  |  提交时间：2021/12/28
web mining  business intelligence  intention detection  deep learning  social media analytics  
Federated Ecology: Steps Toward Confederated Intelligence 期刊论文
IEEE TRANSACTIONS ON COMPUTATIONAL SOCIAL SYSTEMS, 2021, 卷号: 8, 期号: 2, 页码: 271-278
作者:  Wang, Fei-Yue;  Qin, Rui;  Chen, Yizhu;  Tian, Yonglin;  Wang, Xiao;  Hu, Bin
Adobe PDF(1056Kb)  |  收藏  |  浏览/下载：267/53  |  提交时间：2021/05/17
A Novel GSP Auction Mechanism for Ranking Bitcoin Transactions in Blockchain Mining 期刊论文
DECISION SUPPORT SYSTEMS, 2019, 卷号: 124, 期号: 2019, 页码: NA
作者:  Li, Juanjuan;  Yuan, Yong;  Wang, Fei-Yue
Adobe PDF(2794Kb)  |  收藏  |  浏览/下载：773/141  |  提交时间：2019/09/25
Blockchain  Generalized Second Price auction  Transaction fee  Quality score  Virtual fee  
A Pareto optimal mechanism for demand-side platforms in real time bidding advertising markets 期刊论文
INFORMATION SCIENCES, 2018, 卷号: 469, 页码: 119-140
作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue
Adobe PDF(1804Kb)  |  收藏  |  浏览/下载：532/166  |  提交时间：2018/09/20
Computational advertising  Real time bidding  Demand side platform  Pareto optimal  Mechanism design  Computational experiment  
Exploring the optimal granularity for market segmentation in RTB advertising via computational experiment approach 期刊论文
ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 2017, 卷号: 24, 期号: NA, 页码: 68-83
作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue;  Yuan Yong
浏览  |  Adobe PDF(6997Kb)  |  收藏  |  浏览/下载：604/229  |  提交时间：2017/09/21
Real Time Bidding  Demand Side Platforms  Market Segmentation  Computational Experiment  
An Integrated Approach of Sensing Tobacco-Oriented Activities in Online Participatory Media 期刊论文
IEEE SYSTEMS JOURNAL, 2016, 卷号: 10, 期号: 3, 页码: 1193-1202
作者:  Liang, Yunji;  Zhou, Xingshe;  Zeng, Daniel Dajun;  Guo, Bin;  Zheng, Xiaolong;  Yu, Zhiwen
浏览  |  Adobe PDF(1314Kb)  |  收藏  |  浏览/下载：446/119  |  提交时间：2016/12/26
Facebook  Internet Of Things (Iot)  Participatory Media  Public Health  Tobacco Control  Tobacco Surveillance  
ActiveAd: A novel framework of linking ad videos to online products 期刊论文
NEUROCOMPUTING, 2016, 期号: 185, 页码: 82-92
作者:  Wang, Jinqiao;  Xu, Min;  Lu, Hanqing;  Burnett, Ian
浏览  |  Adobe PDF(2037Kb)  |  收藏  |  浏览/下载：433/150  |  提交时间：2016/10/20
Ad Video Analysis  Visual Search  Tag Aggregation  Textual Search  
Exploring How the Tobacco Industry Presents and Promotes Itself in Social Media 期刊论文
JOURNAL OF MEDICAL INTERNET RESEARCH, 2015, 卷号: 17, 期号: 1, 页码: e24
作者:  Liang, Yunji;  Zheng, Xiaolong;  Zeng, Daniel Dajun;  Zhou, Xingshe;  Leischow, Scott James;  Chung, Wingyan
浏览  |  Adobe PDF(2879Kb)  |  收藏  |  浏览/下载：462/125  |  提交时间：2016/10/20
Cigarette Brands  Promotional Strategy  Social Media  Tobacco Control  Tobacco Promotion  
A model-free scheme for meme ranking in social media 期刊论文
DECISION SUPPORT SYSTEMS, 2016, 卷号: 81, 页码: 1-11
作者:  He, Saike;  Zheng, Xiaolong;  Zeng, Daniel
浏览  |  Adobe PDF(629Kb)  |  收藏  |  浏览/下载：348/79  |  提交时间：2016/04/03
Meme Ranking  Model-free Scheme  Transfer Entropy