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Exploring the optimal granularity for market segmentation in RTB advertising via computational experiment approach 期刊论文
ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 2017, 卷号: 24, 期号: NA, 页码: 68-83
作者:  Qin, Rui;  Yuan, Yong;  Wang, Fei-Yue;  Yuan Yong
浏览  |  Adobe PDF(6997Kb)  |  收藏  |  浏览/下载：586/221  |  提交时间：2017/09/21
Real Time Bidding  Demand Side Platforms  Market Segmentation  Computational Experiment  
A Probabilistic Mechanism Design for Online Auctions 期刊论文
IEEE ACCESS, 2017, 卷号: 2017, 期号: .5, 页码: 10782-10794
作者:  Zhang, Jie;  Li, Linjing;  Wang, Fei-Yue
浏览  |  Adobe PDF(3721Kb)  |  收藏  |  浏览/下载：410/106  |  提交时间：2017/09/12
Mechanism Design  Online Auctions  Randomized Mechanisms  E-commerce  Computational Experiments  Probabilistic Mechanism Design  
Biologically Inspired Model for Visual Cognition Achieving Unsupervised Episodic and Semantic Feature Learning 期刊论文
IEEE TRANSACTIONS ON CYBERNETICS, 2016, 卷号: 46, 期号: 10, 页码: 2335-2347
作者:  Qiao, Hong;  Li, Yinlin;  Li, Fengfu;  Xi, Xuanyang;  Wu, Wei
浏览  |  Adobe PDF(2781Kb)  |  收藏  |  浏览/下载：474/155  |  提交时间：2016/06/21
Biologically Inspired  Hierarchical Model  Key Components Learning  Semantic Description  
Analyzing Positioning Strategies in Sponsored Search Auctions Under CTR-Based Quality Scoring 期刊论文
IEEE TRANSACTIONS ON SYSTEMS MAN CYBERNETICS-SYSTEMS, 2015, 卷号: 45, 期号: 4, 页码: 688-701
作者:  Yuan, Yong;  Zeng, Daniel;  Zhao, Huimin;  Li, Linjing
浏览  |  Adobe PDF(1156Kb)  |  收藏  |  浏览/下载：394/123  |  提交时间：2015/09/21
Terms-click-through Rate (Ctr)  Optimal Control  Polarization  Quality Score (Qs)  Sponsored Search  
Optimal Budget Allocation Across Search Advertising Markets 期刊论文
INFORMS JOURNAL ON COMPUTING, 2015, 卷号: 27, 期号: 2, 页码: 285-300
作者:  Yang, Yanwu;  Zeng, Daniel;  Yang, Yinghui;  Zhang, Jie
浏览  |  Adobe PDF(1107Kb)  |  收藏  |  浏览/下载：614/246  |  提交时间：2015/09/17
Sponsored Search  Budget Allocation  Budget Strategy  Search Markets  
A Budget Optimization Framework for Search Advertisements Across Markets 期刊论文
IEEE TRANSACTIONS ON SYSTEMS MAN AND CYBERNETICS PART A-SYSTEMS AND HUMANS, 2012, 卷号: 42, 期号: 5, 页码: 1141-1151
作者:  Yang, Yanwu;  Zhang, Jie;  Qin, Rui;  Li, Juanjuan;  Wang, Fei-Yue;  Qi, Wei;  Fei-Yue Wang
浏览  |  Adobe PDF(545Kb)  |  收藏  |  浏览/下载：498/194  |  提交时间：2015/08/12
Budget Optimization  Optimal Strategy  Search Auctions  Search Engine Marketing  Sponsored Search  
Growing Spatially Embedded Social Networks for Activity-Travel Analysis Based on Artificial Transportation Systems 期刊论文
IEEE TRANSACTIONS ON INTELLIGENT TRANSPORTATION SYSTEMS, 2014, 卷号: 15, 期号: 5, 页码: 2111-2120
作者:  Chen, Songhang;  Zhu, Fenghua;  Cao, Jianping
Adobe PDF(1323Kb)  |  收藏  |  浏览/下载：400/180  |  提交时间：2015/08/12
Activity-based Traffic Simulation  Agent  Artificial Transportation Systems (Ats)  Reinforcement Learning  Spatially Embedded Social Networks  
Co-evolution-based mechanism design for sponsored search advertising 期刊论文
ELECTRONIC COMMERCE RESEARCH AND APPLICATIONS, 2012, 卷号: 11, 期号: 6, 页码: 537-547
作者:  Yuan, Yong;  Zeng, Daniel
Adobe PDF(1718Kb)  |  收藏  |  浏览/下载：288/88  |  提交时间：2015/08/12
Sponsored Search Advertising  Mechanism Design  Co-evolutionary Simulation  Niche-based Evolution  
Dynamic dual adjustment of daily budgets and bids in sponsored search auctions 期刊论文
DECISION SUPPORT SYSTEMS, 2014, 卷号: 57, 期号: 0, 页码: 105-114
作者:  Zhang, Jie;  Yang, Yanwu;  Li, Xin;  Qin, Rui;  Zeng, Daniel
Adobe PDF(983Kb)  |  收藏  |  浏览/下载：352/98  |  提交时间：2015/08/12
Sponsored Search Auction  Budget Adjustment  Continuous Reinforcement Learning  Dynamic Adjustment  
Which photo groups should I choose? A comparative study of recommendation algorithms in Flickr 期刊论文
JOURNAL OF INFORMATION SCIENCE, 2010, 卷号: 36, 期号: 6, 页码: 733-750
作者:  Zheng, Nan;  Li, Qiudan;  Liao, Shengcai;  Zhang, Leiming
Adobe PDF(539Kb)  |  收藏  |  浏览/下载：278/80  |  提交时间：2015/08/12
Collaborative Filtering  Flickr Group  Recommender Systems  Social Tagging Systems